Presentation CoachingSports Media Training
In a commercial world, sport is business and faces many of the same challenges as any other enterprise. For sports organisations, teams and players, successful relations with the media can lead to positive coverage with the potential for increased attendances, greater merchandise sales, and higher levels of sponsorship.
We partner with sports organisations, teams and
individuals, and our sports media training helps to build the skills required to excel with the media.
Our sports media training consultants are professional sports journalists with outstanding credentials. We understand the industry and know exactly how sports people can maximize opportunities.
We work with
Young players & athletes: If you're about to be plunged into the spotlight for the first time, sports media training will help you to understand the media agenda and your role within it. Most importantly, it will help you to prepare and feel comfortable in the media glare in order to effectively represent yourself and/or your club/team.
Experienced sports people: We'll help you to continue to build your public following and maximize sponsorship potential by refining your media communication skills, including effective handling of "off-pitch" stories.
Teams and clubs: Sports media training will provide the means to enable you to unify key messages and build the club/team brand and profile.
Sports communications departments and sports bodies: We'll help you to improve your media relations and manage the news agenda more pro actively. In particular, we'll work with you to develop schedules of media activity to create positive coverage.
Sports professionals looking for a second career: We'll provide you with career guidance and help you to develop the skills required to succeed as a reporter, print journalist, commentator or presenter.